Entering the Billboard Business Portland OR

Billboards have become more and more attractive to media buyers as a lucrative advertising venture. Here, we'll discuss the equipment you need to enter the booming billboard business, including information on prices.

Local Companies

Bench Craft Company
(503) 221-0022
1543 Sw Alder St
Portland, OR
Clear Channel Outdoor & Clear Channel Imaging
(503) 232-3111
715 Ne Everett St
Portland, OR
Lamar Advertising
(503) 223-9796
3030 Sw Moody Ave
Portland, OR
Meadow Outdoor Advertising
(503) 892-2663
6501 Sw Macadam Ave
Portland, OR
Fleet Media
(503) 697-5102
11950 Sw Breyman Ave
Portland, OR
Brenning Sign Company
(503) 289-4355
2315 N Emerson St
Portland, OR
Air Robotics Inc
(503) 256-2964
11811 Ne Sumner St
Portland, OR
Dynamic Media Team
(503) 764-4259
8900 Sw Burnham St
Portland, OR
O B Walls Inc
(503) 223-5101
Portland, OR
Tree Frog Media
(503) 249-1414
Portland, OR

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Flipping single family homes is a thing of the past, and it’s time to examine other real-estate oriented options for more fertile territory. One area that is often overlooked is outdoor billboard media—basically big signs that advertise located on highways and roads. These old, giant players in the advertising world are suddenly becoming the darlings of media buyers the world over and creating some exciting opportunities for aggressive individuals who are willing to play.

Getting licenses

To enter the billboard business, you only need a few pieces of equipment, and they are all relatively inexpensive. The first is a license from the state or city you are going to look for locations in. Many states and cities do not require such licenses. In those that do, the cost is nominal, maybe $200 per year. You can find out if the state you are in requires such a license by contacting the department of transportation or by inquiring at city hall. Normally, the requirements for a license are not difficult—there is no testing. You may need a bond, but that is readily attainable from your insurance company, and the face value is marginal.

The tools of the trade

The other pieces of equipment you will need are the sign ordinance, the zoning maps, a tape measure and a “roller wheel” measuring device that allows you to measure long distances on foot. All of these parts together should cost under $100, and will last for years. Of course, you will also need a car to get around town.

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Author: Frank Rolfe
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Featured Local Company

Bench Craft Company

(503) 221-0022
1543 Sw Alder St
Portland, OR