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For many dealers, purchasing products directly from a manufacturer may seem like an attractive choice. However, in some instances, the improved margin points come at the cost of losing the services provided by outdoor power equipment distributors.
Some larger, self-sufficient dealers may not have a need for many of the services we as distributors can provide, but still use us as a resource now and again. Many of our regular dealers benefit greatly from taking full advantage of the support we gladly offer them. It is these servicing dealers who have continuously driven this industry.
To further secure the success of their business, dealers should utilize all services provided by their distributors. By getting full value out of their dealer-distributor relationship, dealers can actually save on various marketing and administrative costs.
As distributors we can help to solve both your technical and everyday problems within your business. We can help further your success by playing a big role in business marketing, financing, warehousing, product servicing, and customer service and support. As regional distributors we can create a tailor-made business plan unique to your market area, further aiding in your accomplishments.
Many dealers have found additional value in the ability to purchase several product lines from the same distributor. By purchasing several lines from the same distributor, dealers are able to get products as efficiently and cost effectively as possible. Some distributors bring an entire family of products that are available with one call, e-mail or website order. In addition to simplifying the ordering process, many distributors will work their hardest to get dealers the best pricing available.
It takes a lot of time and hard work to build our dealers'—and their customers'—confidence in a product. As a distributor I value my dealers and the relationships we have built. I continuously provide them with products and support that they can count on. Dealers should be able to count on the value their distributor provides to reduce certain costs, improve sales and marketing, and ensure business growth in the long-run.
author: By Lisa Danes