Increasing Billboard Visibility Denver CO

Virtually every billboard owner has one billboard face with poor visibility. Here are some ways that investors can improve a bad sign and maximize its profits.

Local Companies

COLORADO REAL ESTATE JOURNAL
303623-1148
1630 Welton Street
Denver, CO
PURE-BRAND
303625-1080
2360 Lawrence Street
Denver, CO
COMCAST SPOTLIGHT
303603-6654
1601 Mile High Stadium Circle
Denver, CO
HOWECREATIVE
720-748-4020
1181 S. Parker Rd. #102
Denver, CO
QWEST DEX
303636-7303
3190 S Vaughn Way, 3 South
Aurora, CO
DISABOOM INC.
720407-6530
7730 E. Belleview Ave. # A306
Greenwood Village, CO
SOUTH METRO DENVER CHAMBER - MEMBERSHIP DIRECTORY OPTIONS
303795-0142
6840 South University Boulevard
Centennial, CO
ALPINE TROPHIES, INC.
303798-2511
6905 S. Broadway, #109
Littleton, CO
BILLBOARD CONNECTION
303918-2182
7871 S. Logan Street
Littleton, CO
AWARD AND SIGN
303799-8979
6801 S. Dayton
Greenwood Village, CO

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Almost every billboard owner has a billboard face with poor visibility. Maybe you built the sign for the great visibility of the other side, or maybe it was a great read at one time, but there is at least one bad advertising face in every portfolio. So what do you do to maximize that one clunker?

Here are some ideas:

 

If the problem is blockage, try to fix it

As long as a tree is on private property, you have the right to ask the neighbor if you can trim or remove it. It never hurts to ask. You may offer them cash or some other concession if they will allow you to do so. Even if a tree is on highway right-of-way, it still never hurts to ask. You’d be amazed how many trees and other vegetation obstructions have been removed legally by just asking the proper authority. If the problem is blockage from a man-made obstacle, such as a flag or someone’s business sign—again, it’s the right step to ask if the obstruction can be moved or removed. One of my best billboard deals of all time was buying a vacant sign in downtown Dallas from a big company for next to nothing, because it had a terrible blockage from a parking sign right in the middle of it. Apparently, they had never bothered to ask the parking sign owner if it could be moved. I immediately got the green light from the owner, without a penny of compensation, just to be a good neighbor. I lowered the sign to where it did not block the billboard at all, yet did not damage to the effectiveness of the parking sign either.

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Author: Frank Rolfe
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Featured Local Company

COLORADO REAL ESTATE JOURNAL

303623-1148
1630 Welton Street
Denver, CO