Press Release Writing Tips Austin TX

A press release is an announcement of a newsworthy item that is issued to journalists and other media representatives. And it is a document that is generally formatted in a basic manner across the publishing industry for quick, efficient handing across the board of your news by media professionals. With regards to the basics of press release writing, here are seven basic elements that every press release should contain:

Local Companies

Austin Ink
(512) 479-5080
1607 Mohle Dr
Austin, TX
Boating Trades Association of Texas
(512) 472-4122
327 Congress Ave
Austin, TX
Brewer Olan
(512) 472-3579
807 Brazos St
Austin, TX
Bruce Todd Public Affairs
(512) 439-0562
823 Congress Ave
Austin, TX
Adelante Solutions Inc.
(512) 637-0877
2121 E 6th St
Austin, TX
Alliant Public Relations
(512) 437-4300
108 Wild Basin Rd
Austin, TX
Aldrete Communications
(512) 804-0033
2400 S 4th St
Austin, TX
Penman PR Training Institute
512.218.0401
5114 Balcones Woods
Austin, TX
Armadillo Insurance Agency
(512) 219-4052
11782 Jollyville Rd
Austin, TX
Buckalew Media Inc.
(512) 236-8181
11675 Jollyville Rd
Austin, TX

A press release is an announcement of a newsworthy item that is issued to journalists and other media representatives. And it is a document that is generally formatted in a basic manner across the publishing industry for quick, efficient handing across the board of your news by media professionals.

With regards to the basics of press release writing, here are seven basic elements that every press release should contain:

  • FOR IMMEDIATE RELEASE: These words should appear in the upper left-hand margin and you should capitalize every letter.

  • Contact Information: Insert this after the release statement above and list the contact information of the company spokesperson.

  • Headline: This should be written after the contact information.

  • Dateline: List the city of origin for your press release.

  • Lead Paragraph: The first paragraph needs to grab the reader's attention and should contain the relevant information to your message such as the five W's (who, what, when, where, why).

  • Text: Next comes the main body of your press release where your message should develop fully.

  • Last Paragraph: Make sure to alert the reading audience where to turn for more information; i.e. a postal address, phone number and website link. Plus offer something free for them; a report, newsletter or other gift.

    To learn what's hot and what's not in your particular industry, check out PRWeb(r) at PRWeb.com for current press releases. No need to re-invent the wheel. See what's working there and treat the information as a general guideline for your own news format and presentation.


    You can also head to Content Propulsion Lab. It's the place for "Do It Yourself" companies who would love the benefits of a high-end Public Relations firm but lack the budgets, online at http://www.ContentLabInfo.com , a Division of Content Desk, available at http://www.ContentDeskInfo.com .

    Copyright: Copyright c 2006-2008 Diana Barnum

    About the Author:
    By Diana Barnum, president of Moving Ahead Communications.


    Article Source: thePhantomWriters Article Submission Service

  • Featured Local Company

    Austin Ink

    (512) 479-5080
    1607 Mohle Dr
    Austin, TX