Press Release Writing Tips Sacramento CA

A press release is an announcement of a newsworthy item that is issued to journalists and other media representatives. And it is a document that is generally formatted in a basic manner across the publishing industry for quick, efficient handing across the board of your news by media professionals.

With regards to the basics of press release writing, here are seven basic elements that every press release should contain:

FOR IMMEDIATE RELEASE: These words should appear in the upper left-hand margin and you should capitalize every letter.

Contact Information: Insert this after the release statement above and list the contact information of the company spokesperson.

Headline: This should be written after the contact information.

Dateline: List the city of origin for your press release.

Lead Paragraph: The first paragraph needs to grab the reader's attention and should contain the relevant information to your message such as the five W's (who, what, when, where, why).

Text: Next comes the main body of your press release where your message should develop fully.

Last Paragraph: Make sure to alert the reading audience where to turn for more information; i.e. a postal address, phone number and website link. Plus offer something free for them; a report, newsletter or other gift.

To learn what's hot and what's not in your particular industry, check out PRWeb(r) at PRWeb.com for current press releases. No need to re-invent the wheel. See what's working there and treat the information as a general guideline for your own news format and presentation.


You can also head to Content Propulsion Lab. It's the place for "Do It Yourself" companies who would love the benefits of a high-end Public Relations firm but lack the budgets, online at http://www.ContentLabInfo.com , a Division of Content Desk, available at http://www.ContentDeskInfo.com .

Copyright: Copyright c 2006-2008 Diana Barnum

About the Author:

By Diana Barnum, president of Moving Ahead Communications.

Article Source: thePhantomWriters Article Submission Service

Business Communications Group

916-457-8988
2514 N Street
Sacramento, CA
www.bizcomgrp.com

Business Communications Group (BizComGrp) provides marketing planning, public relations, and marketing communications services to local small and midsize organizations.

We specialize in helping local small and midsize companies reach C- and VP-level executives with purchasing power - through media coverage, public speaking, bylined articles, self-published newsletters, and more.

BizComGrp is different from every other firm in this listing. At BizComGrp, we do not put account managers between you and the folks with the most expertise. You work directly with the agency principal Rebekah Donaldson. In addition, our team is comprised of three seasoned professionals who specialize in business-to-business communication.

The BizComGrp agency model is designed to ensure that each client receives personal attention and first-rate advice.