SEO Copywriting For Spiders - Nourishing the Logical Needs of Search Engine Spiders Oak Creek WI

A satisfied spider can spin you a healthy bottom line. If your web copywriting is not spider friendly, you're missing out on one of the most powerful, cost-effective ways to achieve online presence: search engine optimization (SEO).

Local Companies

New Frontier Communications
708-302-5269
3408 S. 1st Street
Milwaukee, WI
Thom Pharmakis
414-270-9821
1041 E. Knapp Street #809
Milwaukee, WI
Mike's My Copywriter
414-791-6457
2129 W. Kendall Ave.
Milwaukee, WI
Tracy Fairings
(608) 758-1111
3501 Kennedy Rd
Janesville, WI
Jordan Group
(414) 264-4000
319 W North Ave
Milwaukee, WI
Stratigic Leverage Partners
(608) 663-7397
10 E Doty St
Madison, WI
Regulatory Compliance Assoc
(262) 857-1270
10411 Corporate Dr Ste 200
Pleasant Prairie, WI
Praxilient Inc
(920) 257-2080
5601 Grande Market Dr
Appleton, WI
Solution Resource Llc
(262) 547-4321
PO Box 444
Big Bend, WI
Optima Associates Inc
(920) 425-1005
1580 Mid Valley Dr
De Pere, WI

A satisfied spider can spin you a healthy bottom line.

Search Engines send these programs, also known as robots, to 'crawl' and 'index' websites to help determine their relevancy and ranking.

If your copywriting is not spider friendly, you're missing out on one of the most powerful, cost-effective ways to achieve online presence: search engine optimization (SEO).

Consider these facts:

  • More than 500 million web searches are made daily (source: Google)

  • Search engines account for more than 85 per cent of all new visitors to a website (source: GvU)

  • Studies indicate only seven per cent of Internet users surf beyond the first 20 listings of a search engine

  • The Internet is home to more than 100 million registered domains (source: Netcraft)

    How to achieve SEO

    While online marketing strategies such as inbound links score points, many industry experts are of the same opinion: content is king! This is reinforced by the search engines themselves. For instance, Google advises webmasters one of the keys to a high ranking is to "create a useful, information-rich site."

    Essential ingredients to effective SEO copywriting:

    1) Determine the best keywords for your business and target market

    Choosing and using the right keywords within your web pages can make the difference between a top 10 and top 500 search engine ranking. To maximize targeted traffic to your website, you need to establish:

  • What your potential customers are likely to enter into a search engine

  • How often that search term is used

  • How many websites and pages you are competing against

  • What keywords your direct competitors are using, and with what success

    Depending on the nature of your business, your SEO copywriting might need to be 'regionalized' to reach your target market. For instance, a bicycle repair shop in Seattle, Washington might use the keywords: "Bill's Bikes bicycle repairs Seattle" as web traffic from another city would have little or no benefit.

    2) Assign one to three keywords per page

    Increase your chances of appearing on search engine results by using one to three keywords or keyphrases per page. For example, a Toronto-based web developer might have the following keywords on his home page: web design Toronto, web development Toronto, websites Toronto.

    3) Create keyword-rich copy

    Once your keywords are established, you need to incorporate them into content-rich SEO copywriting. Search engine spiders look for pages that are relative to a search phrase, so they like to see phrases repeated. As a result, your SEO copywriting should ideally comprise a keyword density ratio of three to seven per cent. This is calculated by dividing the keywords by the total number of words on the page.

    If your keyword density is too low, search engines may overlook your website. Meanwhile, overly aggressive SEO copywriting can get you flagged as a "spammer" and result in ranking penalties.

    Test your SEO copywriting

    Test your SEO copywriting today with one of several keyword density tools available on the Web.

    Copyright: Copyright c 2006-2008 Rick Sloboda

    About the Author:
    Rick Sloboda is a Senior Web Copywriter at http://www.webcopyplus.com Test your web copy with a free keyword density tool http://www.webcopyplus.com/tools Get more SEO copywriting tips http://www.webcopyplus.com/faqs


    Article Source: thePhantomWriters Article Submission Service

  • Featured Local Company

    New Frontier Communications

    708-302-5269
    3408 S. 1st Street
    Milwaukee, WI